Before he went on to establish Lincoln Crowne & Company Pty. Limited, a very prominent investment firm, Nicholas Assef was a corporate attorney with Allen, Allen & Hemsley in Sydney. Now, he serves as Lincoln Crowne’s Executive Director and Senior Analyst, where he has become very successful as a specialist in the Australian and South East Asian markets. Through his extensive experience in the corporate world, the legal profession and even the world of higher learning have made Nicholas Assef into a tenacious and shrewd negotiator and advisor.
One of Nick Assef;s favorite negotiation ploys is to apply strategies and tactics based largely on "game theory." By doing this, he tends to secure the best possible outcome for his client. Over the years, he has gained a high level of expertise in areas such as mergers and acquisitions, joint ventures, valuation, growth strategies, shareholder rights, and strategic due diligence. Nick Assef’s clients hire him because they want a specific outcome and they know his tenacity as a negotiator is most likely to get them exactly what they want.